Why You Need A Business Continuity Plan

October 19, 2015

Why You Need A Business Continuity Plan

By Chris Brunau

What if I told you companies still weren’t taking business continuity seriously, even with the looming threat of downtime constantly hanging nearby, waiting to strike?

According to SmallBusiness.co.uk, business continuity plans are not a priority for SMBs in the United Kingdom with only 27 percent actually having a business continuity plan in place. Their research shows that SMBs are lagging behind medium and large businesses when it comes to having a proper business continuity plan. And it doesn’t stop there. Once you have a business continuity plan, make sure you test it.

While BC is the ability to keep business and data systems operational, backup alone simply is not enough. With the average North American company suffering at least 10 hours of downtime per year, it’s imperative that all businesses have a proper solution in place to avoid it.

Having just backing up your data isn’t enough. Companies need a proper, tested business continuity plan if they want to keep their businesses fully protected. Remember, if you aren’t properly prepared, you may be setting yourself up for disaster

Considering the cost of downtime is over £108,000 per hour, according to research from the Aberdeen group, it simply isn’t responsible or feasible to go without a proper business continuity plan. Even after highlighting the importance of business continuity and protecting clients downtime, apparently some companies are still unconvinced.

73 percent of the small businesses that have a BC plan in place admit they hadn’t tested it in the last 12 months, with nearly half not planning to within the next year, according to research cited in the article.

Planning to not plan. Apparently that’s a thing?

This creates an incredible opportunity for MSPs to reach out to their current clients, as well as prospects, and offer a full business continuity solution, covering all the bases.

Can you really afford to offer anything less than a top-notch business continuity plan, and on top of that, a regularly tested plan?

The numbers speak for themselves, or at least they should. If you’re still unconvinced, you can always talk with your clients or partners. Ask them what downtime means to them and if they’ve really considered the cost of downtime to their business.

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