February 07, 2020
How MSPs Can Sell the Value of Solutions
Understanding your company story, the value you bring to clients, and training your sales team on those messages are all crucial components of a successful sales strategy.
In this episode the State of the Channel Podcast, Scott West, Senior Product Marketing Manager, interviews Sitima Fowler, CEO of Capstone IT, Inc. and dive into tactics MSPs can use to boost revenue and sales by leveraging the value of the services they provide and the storytelling abilities of their sales team. Sitima also provides insights around on boarding, training, marketing, and more.
- Host: Scott West, Senior Product Marketing Manager, Datto, Inc
- Interviewee: Sitima Fowler, CEO, Capstone IT
