Datto Launches New Partner Alliance Program Aimed at Helping Channel Partners Accelerate Sales

Oct 11, 2012

Datto Inc., the leading provider of hardware based on-site and off-site backup, disaster recovery and business continuity solutions recently revamped its...

NORWALK, CT, October 11, 2012 – Datto Inc., an award-winning provider of hardware based on-site and off-site backup, disaster recovery and business continuity solutions today announced the release of its new Partner Alliance Program, aimed at helping Datto Partners grow revenues quickly and easily.

Datto’s Partner Alliance Program is designed to deliver more value and support to its Partner base. The new program aims to increase engagement by placing Partners into three tiers: Authorized Partner, Certified Partner and Preferred Partner. Specific benefits associated with each tier enable Partners to continue company growth and increase profitability.

“What makes this new program really unique is the way we separate the partner tiers,” said Shannon Kohn, Director of Marketing & Channel Relations. “By using a point system, our Partners will be able to see in real time where they stand, which will assist them with goal setting.”

Partners are awarded points based on the amount of device storage they have purchased through Datto, and can earn ‘bonus points’ by participating in Datto activities and promotions. Partners must accumulate a set amount of points and complete certain training requirements in order to move up to the next tier.

“Our Preferred Partners receive some serious benefits, such as a VIP technical support number, free device shipping and more. We wanted to deliver benefits that Partners would get excited about,” added Kohn.

Datto has also released a Partner Welcome Kit that is a comprehensive guide for new and existing Datto Partners. Items in the Welcome Kit include; Partner Quickstart Guide, company overview, service benefits explanation, training opportunities, Datto polices and more.

“We want to help Partners leverage Datto’s resources and expertise, so they can onboard faster and continue to grow their sales volume month over month,” explained Kohn. “The new program affirms our commitment to our Partners and the channel. We actively try to foster meaningful relationship with our Partners, and I think the Partner Alliance Program is a great step towards that goal,” said Kohn.

“We are dedicated to our Partner’s success and are constantly looking for ways to help them achieve it.” Other components of the new program include: a guided virtual video tour of Datto’s Partner Portal, new customizable marketing materials, lead sharing opportunities, Sales & Marketing Training, not-for-resale opportunities and website-ready Partner Badges.

To learn more about the Partner Alliance Program visit: www.datto.com/partners.

About Datto Inc. Datto Inc. is a leading provider of hardware based on-site and off-site backup and disaster recovery solutions. Founded in 2007, Datto is a profitable and growing channel-only company changing the way MSPs and VARs deliver complete business continuity. Datto’s offerings range from small data storage systems to large, enterprise-class business continuity solutions. Easy and affordable pricing, no recovery or incidental fees, generous upgrade plans and US-based technical support are just a few ways Datto is changing the channel. Datto has over 4,000 resale partners across North America and Europe and was recently named the fastest growing company in Backup & Security by the Inc. 500, with 5,554% revenue growth over a three-year period.

To learn more about Datto, visit www.datto.com and follow us on Facebook, Twitter and our Blog.