The MSP's Two-One BDR Sales Pitch

The MSP's Two-One BDR Sales Pitch

By Katie Thornton

At a recent Datto event, we picked the brains of a few of Datto's most successful Partners on their go-to strategies for selling backup and disaster recovery solutions (i.e. Datto) to reluctant end users. One of those partners was David Pence, CEO of Acumen IT. Acumen is an IT service provider located in North Carolina, serving a number of verticals but mainly focusing on manufacturing and distribution.

At the event, Pence delivered his tried-and-true sales pitch for quickly selling price-conscious prospects and clients on the value of backup and disaster recovery. Check it out in the short video below. While we are on the topic, what is your go-to sales pitch for BDR?  


If you’re looking for more tips on selling MSP solutions, you’ve come to the right place. In our eBook: Sales Made MSPeasy, we pulled together a list of tips for MSPs looking to increase profits and drive new business. Check it out today!

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