At a recent Datto event, we picked the brains of a few of Datto's most successful Partners on their go-to strategies for selling backup and disaster recovery solutions (i.e. Datto) to reluctant end users. One of those partners was David Pence, CEO of Acumen IT. Acumen is an IT service provider located in North Carolina, serving a number of verticals but mainly focusing on manufacturing and distribution.
At the event, Pence delivered his tried-and-true sales pitch for quickly selling price-conscious prospects and clients on the value of backup and disaster recovery. Check it out in the short video below. While we are on the topic, what is your go-to sales pitch for BDR?
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