Evolving Datto’s Global Partner Program

January 20, 2021

Evolving Datto’s Global Partner Program

By Anna Bernath

We know it’s important to work with vendors you not only trust, but who celebrate and enable your business's growth. That’s why, this year, we’re evolving Datto’s Global Partner Program to provide you with more of the tools and resources you need to succeed. To deliver on this promise, we’re enhancing your benefits, making it faster for you to add margin on new and existing contracts, and giving you access to the knowledge your team needs to sell more Datto solutions. Starting this month, you’ll see the first of many partner centric investments that we’ll be making this year for your business and the MSP community.

New Partner Tier Names & Branding

You asked and we listened. To build credibility with your clients, you need tier names that are universally recognisable, so you can easily establish your expertise with Datto solutions. We’re excited to announce that we’re rebranding Datto’s Global Partner Program tiers to Silver, Gold, Platinum, and Blue Diamond.

Expanding the Promise of the Partnership in 2021

  • Supporting Your Business
    • We recently streamlined the Datto Support experience through the help of an easy to use ticketing system. You can now manage all of your tickets in one place, improving case management, issue tracking, and giving you increased visibility.
  • Giving You a Voice
    • Our newly unified Community Forum is designed to give partners from all over the globe the opportunity to ask technical questions, discuss best practices, offer new marketing techniques, gain insight into Datto's product roadmaps, and provide feedback and ideas to Datto's Product Management team.
  • Enabling Your Growth
    • Our newest sales enablement tool helps you go to market faster than ever before. The Datto SaaS Protection Toolkit, created exclusively for our global partners, helps to better showcase the value of cloud backup to potential clients, and helps you sell more SaaS Protection.
  • Arming You and Your Team With Knowledge
    • We updated the Datto Academy and have added new curriculums to help you and your team sell more Datto Solutions. We’ve also added new badges so you can showcase your knowledge and differentiate yourself in the marketplace.
  • Marketing Made Easy
    • With MarketNow, Datto partners are equipped with a robust marketing automation platform that connects them with their clients and prospects at the right time, with the right message, helping to grow their business. We’ve made several improvements to the platform which will empower partners to go to market faster and easier with the Datto products and solutions. In addition to the site improvements, we’re working on creating more end-user facing content for you to market to your clients.

We will continue to evolve Datto’s Global Partner Program and invest in the tools and resources that MSPs need most. To learn more about the Global Partner Program, please read the 2021 Partnership Guide. If you have further questions, please reach out to your account executive.

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